Pharma | Biotech | Medical Devices

Janine

Customer Engagement Manager

Profile

Janine has had a strong career working for start-up to mid sized Pharmaceutical and Medical Device companies. She has extensive Product & Project Management experience and is adept at building Global brands and marketing strategies. She has spent the last 4 years focused on Digital Marketing and more specifically working on improving the Customer Engagement strategies within the areas of Diabetes and Respiratory therapy. Janine has in-depth knowledge and experience in customer segmentation, positioning, identifying digital channels to improve KOL and patient engagement as well as supporting eLearning platforms, Social Media interactions and leveraging the most innovative and newest technologies to improve engagement.

15+ years in Pharmaceuticals & Medical Devices
Degree in Biochemistry/Physiology
Therapy area expertise: Respiratory, inflammation, women’s health and diabetes

Core Competencies

I

Product and brand management on local, regional and global levels

I

Customer Experience: strategy, analysis, pilot projects and roll-out

I

Digital Marketing with focus on customer engagement

I

Competitor and situation analysis, surveys, focus groups and  advanced market research applications

I

Medical education; online and blended Learning courses and training design

I

CRM and automation apps, tools and analysis

I

KOL management and events

We use cookies to ensure that we give you the best experience on our website.

ACCEPT MORE INFO